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Advice on how companies can succeed in the new digital business environment.The most important skills a leader needs to succeed in a digital environment ...
Use digital branding to enhance your online identity and learn how to plan, analyze, optimize and measure the tangible results of your digital brand campaigns ...
E-Commerce Revolution is the first comprehensive guide to help businesses prepare for Amazon's arrival and thrive in the e-commerce world.
The book contains first ...
From China to India to Nigeria, e-commerce is entering a golden era in countries that were long left out of the e-commerce gold rush experienced ...
For years, organizations have struggled to make sense out of their data. IT projects designed to provide employees with dashboards, KPIs, and business-intelligence tools often ...
Digital content marketing affects the way consumers behave: better content marketing not only means better sales, but also a connection to the customer that's ...
Need help to generate traffic for your website or blog? This new guide is easy enough to get you started, but comprehensive enough to give ...
Mobile Marketing is a clear, practical guide to harnessing the mobile consumer and tackling the rising challenges of divided user attention across multiple screens at ...
With the majority of commercial transaction now happening online, companies of all shapes and sizes face an unprecedented level of competition to win over and ...
Does your digital marketing pack a punch?
Written with the marketer's best interests in mind, this friendly, down-to-earth guide shows you how to use ...
For those running e-commerce websites there are three ways to increase sales: increasing the quantity of visitors; increasing the percentage of visitors who buy from ...
