books released in 2017 in Marketing Texts

Marketing 4th edition by Greg Elliott

Marketing, 4th Edition was designed with the first-year marketing student in mind and covers key marketing concepts in a style that is easy to follow ...

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Principles of Marketing + MyLab Marketing with eText 7th edition by Gary Armstrong

This pack contains 1 copy of Principles of Marketing 7th edition and an access card to MyLab Marketing with eText.

This product displayed is the ...

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Principles of Marketing 7th edition by Gary Armstrong

This product displayed is the 7th Edition. We have a new edition available. Click here for further details. Please note that you should always check ...

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MKTG (with MKTG Online, 1 term (6 months) Printed Access Card) 11th edition by Joe Hair & Prof Carl McDaniel

Learn your Principles of Marketing Course YOUR Way with MKTG! MKTG's easy-reference, paperback textbook presents course content through visually-engaging chapters as well as Chapter ...

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Marketing Management, An Asian Perspective 7th edition by Philip Kotler

For undergraduate and graduate courses in marketing management.

Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and ...

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