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From the marketing strategist who helped Steve Jobs launch the original Apple Macintosh comes a groundbreaking guide to positioning any company for industry dominance
Andy ...
In this sharp, invigorating read, Fortune 50 consultant Stephen Harvill discovers twenty-one common behaviors of top earners across seven major industries that set them apart ...
How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through ...
From China to India to Nigeria, e-commerce is entering a golden era in countries that were long left out of the e-commerce gold rush experienced ...
Why companies need to move away from a "product first" orientation to pursuing innovation based on customer need.
In the past, companies found success with ...
Nobody can sell your idea to the media better than you! If you've ever needed to garner media attention for a product, a project ...
From the cold calling, to commissions and caffeine addiction, learn the real hard truth about life in the sales profession.
Lying customers. Changing quotas. Soul-crushing ...
Key Marketing Metrics gives you a portfolio, or "dashboard", of the most valuable metrics for your business to maximise the return on your marketing investment ...
Bestselling authors Joe Pulizzi and Robert Rose deliver the marketing model business leaders have been longing for-one that actually generates revenue
The most innovative companies ...
This product displayed is the 7th Edition. We have a new edition available. Click here for further details. Please note that you should always check ...
Save time, save money, and grow your business with more effective CRM CRM For Dummies is the small business leader's guide to managing customer ...
A straightforward, non-technical guide to the next major marketing tool Artificial Intelligence for Marketing presents a tightly-focused introduction to machine learning, written specifically for marketing ...
GET NEW CUSTOMERS FROM INSTAGRAM
Are you ready to tap into Instagram's booming network of 600 million viable customers? With the Ultimate Guide to ...
Social media is a powerful set of tools, that can build your brand, connect you to your customers and facilitate relationships that convert. It can ...
Classic. Evergreen. Cult. Backlist. We can all identify with products that seem to last forever and just keep selling. But how can we create things ...
