books released in 2011 in Social Media Marketing

Groundswell: Winning in a World Transformed by Social Technologies by Charlene Li & Josh Bernoff

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news ...

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Get Up to Speed with Online Marketing: How to Use Websites, Blogs, Social Networking and Much More by Jon Reed

ONLINE MARKETING -- CAN YOUR SMALL BUSINESS AFFORD TO BE WITHOUT IT? Traditional advertising doesn't always work these days -- and it's expensive. People screen ...

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Learn Marketing with Social Media in 7 Days: Master Facebook, LinkedIn and Twitter for Business by Linda Coles

Discover how to use social media to give your business an unbeatable competitive edge in no time! Written by an internationally renowned social media guru ...

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The Social Media Strategist: Build a Successful Program from the Inside Out by Christopher Barger

Conquer the unique challenges of driving social media success within a large company From the social media director who built successful programs at both GM ...

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