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Learn to design professional and effective social media profiles!
Whether you're trying to attract a new employer or get new fans to notice your ...
Put "engage" front and center in your social media marketing engagement strategies!
When you focus on the engagement side of a social media marketing strategy ...
For undergraduate and graduate courses in marketing management.
Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and ...
Identify and Manage the Influence Paths That Convert Brand Awareness to Customer Acquisition! Today, you face a brutally tough, maddeningly elusive new competitor: the "wisdom ...
FROM CONSTANT CRISIS TO SUSTAINABLE SUCCESS BETTER CONTENT MEANS BETTER BUSINESS. Your content is a mess: the website redesigns didn't help, and the new ...
Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide to today's most valuable marketing metrics. In this thoroughly ...
The small business marketing experts at Demandforce help owners kick off their online strategy Small business owners are exceptional at delivering on their product or ...
Learn from the leading resource on the latest inbound marketing techniques As the SEO industry undergoes a shift and Google continues to change its algorithm ...
This helpful text clearly sets out the very best, state-of-the-art strategies in key account management. The authors provide the tools and processes for successful KAM ...
A fresh take on networking your way to success. The book is small, the cover classic black cloth - full of edgy, witty, and practical resources.
Marketing is one of the most important aspects in business today, but it's also highly competitive and complicated, with intricate strategies and methods of ...
Search engines and social media have changed how prospecting pipelines for salespeople are built today, but the vitality of the pipeline itself has not. The ...
Discover great ways to engage your customers through the social web Social CRM is an evolving tool to help you engage your customers, interact with ...