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Marketing is one of the most important aspects in business today, but it's also highly competitive and complicated, with intricate strategies and methods of ...
This helpful text clearly sets out the very best, state-of-the-art strategies in key account management. The authors provide the tools and processes for successful KAM ...
The small business marketing experts at Demandforce help owners kick off their online strategy Small business owners are exceptional at delivering on their product or ...
Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide to today's most valuable marketing metrics. In this thoroughly ...
FROM CONSTANT CRISIS TO SUSTAINABLE SUCCESS BETTER CONTENT MEANS BETTER BUSINESS. Your content is a mess: the website redesigns didn't help, and the new ...
For undergraduate and graduate courses in marketing management.
Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and ...
Despite the high-tech tools available to salespeople today, the most personal method still works best. Through storytelling, a salesperson can explain products or services in ...
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How do some salespeople consistently outsell their competition? Why do closing techniques work in small sales but fail in larger ones? How can salespeople dramatically ...
Offering an insider s view of the inner workings of the luxury world, The Luxury Alchemist is the ultimate guide for anyone aspiring to create ...
YouTube's 120 million viewers are a tempting target for any business, large or small. How can you tap into the potential of YouTube to ...
Distill 100%-Usable Max-Profit Knowledge from Your Digital Data. Do It Now!
Why hasn't all that data delivered a whopping competitive advantage? Because you ...
