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Transmedia Marketing: From Film and TV to Games and Digital Media skillfully guides media makers and media marketers through the rapidly changing world of entertainment ...
The three conversations B2B sale pros must have with customers to control every step of long lead buying cycle
The most successful salespeople understand that ...
When we can say anything to anyone anywhere all the time, how are we supposed to know what to say now, or next, or never ...
This popular title delivers an in-depth guide to targeting, reaching, and gaining ideal customers using the latest updates on LinkedIn. LinkedIn expert Ted Prodromou offers ...
Avoid becoming a #PRFail with a solid social media strategy Social Media Rules of Engagement guides you in the development of a bullet-proof social media ...
Optimize, optimize, optimize to get the most out of your company's social media presence As it turns out, social media is good for a ...
Bring Disney-level customer experience to your organization with insider guidance
The Experience is a unique guide to mastering the art of customer service and service ...
Get a complete view of your customers and make your marketing analysis more meaningful
How well do you really know your customers? Find out with ...
Create content and build a YouTube channel like a pro
Written by a successful YouTube channel producer, YouTube
Channels For Dummies shows you how to ...
In the ten years since moving from Sweden to New York City, with no experience in real estate and no contacts, Fredrik Eklund has transformed ...
Discover the secrets of success behind Australia's top online businesses and maximise your own online potential Secrets of Online Entrepreneurs is the ultimate 'how ...
Don't fight for customers, let them fight over you!
Have you ever queued for a restaurant? Pre-ordered something
months in advance? Fought for tickets ...
