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New edition of a classic guide to ensuring effective organizational performance Thoroughly revised and updated, the second edition of Managing and Measuring Performance in Public ...
Many coaching tools and techniques are now fairly well established, but how do they actually work? The coach who can answer this question credibly and ...
The Brand Challenge provides a comprehensive and topical examination of the application of branding across a variety of sectors including luxury goods, finance and not-for-profit ...
Marketing Excellence 3 showcases the strongest case studies - all winners - from The Marketing Society's Excellence Awards to celebrate and promote the contribution that great ...
Selected by HubSpot as one of Top 20 Sales Books of All Time Salespeople today face a fast-paced and increasingly crowded marketplace where meaningful product ...
A fully updated new edition of the fun and easy guide to getting up and running on Twitter With more than half a billion registered ...
The newest, most successful strategies for landing the sale-based on the latest discoveries in neuroscience and consumer psychology
BrainScripts for Sales Success explains consumer psychology ...
Your Definitive Guide to Profiting from Mobile Commerce
With more than 60% of Americans carrying smartphones, your mobile commerce opportunities are immense: not someday, right ...
The Book of the Board has become Australia's standard reference book for board and committee members of non-profit organisations. It provides clear guidance on ...
Engage Customers Around the World with Cross-Regional Content MarketingTechnology has virtually erased national borders, forever transforming the way we reach and engage customers, as well ...
From the candy bar to the cigarette, records to roller coasters, a technological revolution during the last quarter of the nineteenth century precipitated a colossal ...
You have serious ambition. You believe in your company, your team but you may be struggling with change, you may be creaking at the seams ...