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In May 2013, China's main state-run broadcaster aired a documentary about a little known virtual currency called Bitcoin. Over the next six months, the ...
A new marketing paradigm focuses on the concentrated economic power of 600 global cities. City-Centered Marketing: Why Local is the Future of Global Business is ...
At the heart of Touching a Nerve is the question of what happens when we accept that everything we feel, think and experience stems not ...
Discover the best approaches for making business decisions Today's business leaders have to face the facts-you can't separate leadership from decision making. The ...
Nearly half of the top one hundred Fortune 500 companies use Six Sigma methodology in some part of their business. These companies have been among ...
A complete guide to evidence based interventions for children and adolescents The past decade has witnessed the development of numerous interventions proved to be highly ...
The world s most forward-looking CEOs recognize the real challenge facing business today: a fundamental shift in the nature of commerce. While sustainability programs, government ...
Increase your score on the LSAT If you're preparing for law school, your single biggest hurdle is the Law School Admission Test or LSAT ...
Unleash innovation potential with creative, serious play Building a Better Business Using the LEGO (R) SERIOUS PLAY (R) Method delivers a creative approach to enhancing ...
Discover what's possible when the art and science of marketing collide The Marketing Performance Blueprint is an actionable and innovative guide to unlocking your ...
Simple, practical strategies for keeping anxiety under control Everyone experiences anxiety. After all, life is stressful. But are you too anxious? Is it disrupting your ...
A research-based approach to achieving long-term profitability in business
What does it take to guarantee success and profitability over time? Authors Christopher G. Worley, a ...
Services Marketing is well known for its authoritative presentation and strong instructor support. The new 6th edition continues to deliver on this promise. Contemporary Services ...
Combining insights from international relations theory with institutional approaches from organization theory and public policy, this book provides a complete explanation for the adoption of ...
