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This book looks at strategies to help companies become more intelligent, connected, and agile. It discusses how companies can define and measure high-impact outcomes and ...
The indispensable guide to data-powered marketing from the team behind the data management platform (DMP) that helps fuel Salesforce-the #1 customer relationship management (CRM) company ...
How the blockchain-a system built on foundations of mutual mistrust-can become trustworthy
The blockchain entered the world on January 3, 2009, introducing an innovative new ...
If you are leading an organization or if you need to communicate with leaders about data management, Navigating the Labyrinth is your guide. Organizations that ...
Don't let a fear of numbers hold you back.
Today's business environment brings with it an onslaught of data, but leaving the analysis ...
Leverage big data and demand into sustainable profitable growth
Optimizing Growth is a handbook for how to succeed in the age of big data. Today ...
PRAISE FOR THE ANALYTICS LIFECYCLE TOOLKIT
"Full of wisdom and experience about analytics, this book's greatest strength is its lifecycle approach. From framing the ...
'Big Data' refers to a new class of data, to which 'big' doesn't quite do it justice. Much like an ocean is more than ...
Data has dramatically changed how our world works. From entertainment to politics, from technology to advertising and from science to the business world, understanding and ...