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the Millionaire Next Door has hit a nerve across the United States, smashing into bestseller lists in the New York times, Business Week and the ...
In capital investing, as in life, you always have options. In today's extremely turbulent world, managers recognize how risky the most valuable investment opportunities ...
My Years with General Motors became an instant bestseller when it was first published in 1963. It has since been used as a manual for ...
In How to Become CEO, consultant Jeffrey Fox has written an insightful handbook of traits to develop for all generations of CEO aspirants - or for ...
A Business Week, New York Times Business, and USA Today Bestseller
"Ambitious and readable . . . an engaging introduction to the oddsmakers, whom Bernstein regards as true ...
In Crossing the Chasm, Geoffrey Moore, the world's leading high-tech and communications guru, throws out old marketing ideas to clear space for the special ...
This work is about combining the commitment of people and control of business processes to achieve sustainable long term business success. Peter Wickens' book combines ...
The international bestseller that revolutionized high-end selling!
Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is essential reading for anyone ...
"Account planning exists for the sole purpose of creating advertising that truly connects with consumers. While many in the industry are still dissecting consumer behavior ...
With a new foreword by Ken Blanchard
A straightforward and snappy guide to successful customer service from the author of the bestselling The One Minute ...
In this entertaining and thought-provoking book, Tony Alessandra and Michael O'Connor argue that the "Golden Rule" is not always the best way to approach ...
Help your employees to excel in dealing with the public with this stimulating, fun-filled collection of customer service training games. Designed not only to teach ...
With a new foreword by Ken Blanchard An invaluable new strategy for creating enthusiastic employees, from the author of the bestselling The One Minute Manager ...
