Cover art for HBR's 10 Must Reads on Entrepreneurship and Startups (featuring Bonus Article "Why the Lean Startup Changes Everything" by Steve Blank)
Published
Harvard Business Review Press, April 2018
ISBN
9781633694385
Format
Softcover, 160 pages
Dimensions
20.9cm × 13.9cm

HBR's 10 Must Reads on Entrepreneurship and Startups (featuring Bonus Article "Why the Lean Startup Changes Everything" by Steve Blank) by , &

Not in stock
Fast $7.95 flat-rate shipping!
Only pay $7.95 per order within Australia, including end-to-end parcel tracking.
100% encrypted and secure
We adhere to industry best practice and never store credit card details.
Talk to real people
Contact us seven days a week – our staff are here to help.

The best entrepreneurs balance brilliant business ideas with a rigorous commitment to serving their customers' needs.

If you read nothing else on entrepreneurship, read these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you build your company for enduring success.

Leading experts and practitioners such as Clayton Christensen, Marc Andreessen, Steve Blank, and Reid Hoffman provide the insights and advice you need to:

Build a business from the ground up

Adopt lean startup practices like business model experimentation

Be realistic about how prescient your business plan can truly be

Focus on the most important part of your business: the people

Connect powerfully with your audience of investors and customers

Understand where companies with the most impact are launching now.

Related books