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Master today's most powerful marketing tool for instant customer engagement! Today's customers have no patience for a long-winded marketing pitch. What they want ...
Optimize Your Sites for Today's Radically New Semantic Search Breakthrough "semantic search" techniques are already transforming Google(TM)'s search results. If you want ...
If you have a website, a blog, or even a Facebook or Twitter presence, you are a publisher. Think like one: build a digital content ...
Introductory marketing students need a text that not only provides them with a sound knowledge of marketing principles but one that is also engaging and ...
Discover how to use social media to give your business an unbeatable competitive edge in no time! Written by an internationally renowned social media guru ...
What do the runaway success of E.T., Oprah, and the Cabbage Patch Kids have in common? How come Scrabble was a flop when first ...
The little black book of marketing is here. An inspirational manual of marketing which shows you how to inject marketing genius into your business to ...
When it comes to strategies, salespeople usually veer toward one of two extremes: operating analytically ...or by the seat of their pants. In this groundbreaking ...
The Right Phrase For Every Situation...Every Time Perfect Phrases for Sales Referrals presents hundreds of time-saving tips and ready-to-use phrases you can use to ...
Anyone involved in sales faces huge challenges these days, from fierce global competition and increased pressure on margins to the power of internet-savvy buyers and ...
Affiliate marketing is a highly profitable on-line advertising method in which website merchants pay independent third parties to promote the products or services of an ...
This book is about building and delivering great customer experiences. Many companies neglect this, but the physical execution and emotional impact of customer experiences, companies ...
With dramatic changes in consumer behaviour - from online shopping to the influence of social media - marketers are finding it harder than ever to coordinate, prioritize ...
