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Organize customers, craft targeted messages, or host Hangouts with Google?s social network Google+ is Google's social network that has the social media world ...
Social networking has dramatically altered the way companies react to change. When your customers are delighted, they can amplify your message in ways that were ...
Attract, engage, and inspire your customers with an "Optimize and Socialize" content marketing strategy Optimize is designed to give readers a practical approach to integrating ...
Create a successful marketing campaign on Facebook with this updated guide With more than 600 million active users and more than 30 billion pieces of ...
Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news ...
Drawing together the new techniques available to the market researcher into a single reference, The Handbook of Online and Social Media Research explores how these ...
100 ways to tap into social media for a more profitable business In Social Media 101, social media expert and blogger Chris Brogan presents the ...
Discover great ways to engage your customers through the social web Social CRM is an evolving tool to help you engage your customers, interact with ...
Now fully updated, Marketing in the Moment, Second Edition is today's complete, practical, no-fluff desk reference to next generation social, mobile, and digital marketing ...
Put "engage" front and center in your social media marketing engagement strategies!
When you focus on the engagement side of a social media marketing strategy ...
Learn to design professional and effective social media profiles!
Whether you're trying to attract a new employer or get new fans to notice your ...
A real-world guide to mobile marketing from the head of digital initiatives at Saatchi & Saatchi worldwide The future of marketing is mobile, with seventy-five ...
Written through the eyes of retail and technology executives, Branded! explores retailers who are successfully implementing social media and mobility strategies. Market-leading retailers are engaging ...
Conquer the unique challenges of driving social media success within a large company From the social media director who built successful programs at both GM ...