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There are more than 1.6 million nonprofits in the United States alone-some are good, some are great, and some are just ineffective. With all ...
Purchases by women now total trillions of dollars annually, accounting for 85 percent of all consumer expenditures. So, reaching women should be considered the number ...
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally ...
The authors apply the full spectrum of marketing principles to an industry that has long resisted them - the performing arts. Drawing on a wide variety ...
Develop and cultivate the kind of robust, long-term customer relationships that power companies like Nike, Spotify, LinkedIn, and Target
More and more companies are concluding ...
Ever felt like the big city businesses have all the marketing magic? Think again! Small Town Big Impact is the go-to guide, tailored just for ...
Self-Promotion Without Social Media reveals how creatives and solo business owners from all industries can increase their visibility, attract clients and market their work, without ...
A strategy guide for finding customers for your business in a distracted digital world.
The internet has fundamentally changed how businesses reach their customers. Whereas ...
Grow your business faster with this revolutionary marketing framework
Do you want to stop wasting time and money on marketing that doesn't get results ...
LEARN THE BASICS OF MARKETING WITH MANGA FOR SUCCESS!
Do you want to increase sales? Improve customer satisfaction? Or are you looking for a basic ...
The ultimate marketing resource from the world's leading scholars
From the world's #1 MBA marketing program comes the latest edition of Kellogg on ...
An eye-opening discussion of the future of marketing, from four of the leading minds in the field
In Entrepreneurial Marketing: Beyond Professional Marketing, a renowned ...
Drive revenue and grow your business by using the powerful concept of scarcity
"Hurry, limited quantities available!"
"Act now, time is running out!"
"Limit of ...
Pump up your business with the latest, greatest marketing techniques
This updated edition of Marketing for Dummies will walk you through the latest marketing technologies ...
A concise yet expansive guide to the marketing strategies that lead to success in the competitive modern landscape.
Masterful Marketing draws upon extensive case studies ...