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In this revised, updated, and expanded edition of his New York Times bestseller, Nobel Prize-winning economist Robert Shiller, who warned of both the tech and ...
SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a ...
Helping tech-savvy marketers and data analysts solve real-world business problems with Excel
Using data-driven business analytics to understand customers and improve results is a great ...
In his first book, Tony Hsieh - the widely-admired CEO of on-line shoe retailer, Zappos, explains how he created a unique culture and commitment to service ...
Web site design and development continues to become more sophisticated. An important part of this maturity originates with well-laid-out and well-written content. Ginny Redish is ...
Developed from powerful techniques consistently proven in the world of multi-million pound commercial bid writing, Persuasive Writing reveals the most efficient and effective ways to ...
Process Design: Making It Work helps process consultants, managers, facilitators, coaches, organizational development consultants - and anyone else who works with groups - to set up and ...
The bestselling guide to stress-free bookkeeping - specifically for Australia and New Zealand
Do you want to save time, money, and a few grey hairs by ...
Increasing global competition, combined with shrinking budgets, are forcing managers to find new ways of operating. To compete successfully, companies must now use technology and ...
Bruce Greenwald, one of America's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that ...
Lessons on authentic leadership from the 58th annual Antarctic expedition In Leading on the Edge, successful business speaker and consultant Rachael Robertson shares the lessons ...
The Lean Practitioner's Handbook bridges the gap between the tools and concepts of Lean and the practical use of the tools. It offers a ...
Introductory marketing students need a text that not only provides them with a sound knowledge of marketing principles but one that is also engaging and ...
There are nasty women in some workplaces and they often slip under the radar, with ruthless alpha males getting all the bad press. But for ...
