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The Complete Marketer is an accessible source of hard intelligence about the marketing discipline, broken down into over 60 constituent chapters - including internet marketing, understanding ...
Start marketing now on the World's Fastest-Growing Website! You thought Facebook, YouTube, and Twitter were big? Pinterest is outpacing them all. As a marketer ...
Jewels in the Crown provides an analysis of Tata's acquisition of Jaguar and Land Rover in 2008, and subsequent transformation of their fortunes, written ...
Networks pervade social and economic life, and they play a prominent role in explaining a huge variety of social and economic phenomena. Standard economic theory ...
UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business ...
There are 22.9 million entrepreneurs in the U.S. In addition, 550,000 people start new businesses every year - and all of them will ...
Current business wisdom holds that to forge a powerfully original solution to problems, we must think outside the box, 'brainstorming' random connections. But, as Jacob ...
Great Webinars "Great Webinars provides a profoundly practical and easy-to-follow template for creating and facilitating stimulating webinars that engage learners as active participants, while creating ...
The easy way to boost employee engagement Today more than ever, companies and leaders need a road map to help them boost employee engagement levels ...
This book demonstrates how to efficiently and effectively communicate essential elements of a project's status, with the use of an OPPM template. An OPM ...
START-UP NATION addresses the trillion dollar question: How is it that Israel - a country of 7.1 million, only 60 years old, surrounded by enemies ...
The perfect starting point for successful project management, "Project Management Fundamentals" offers a solid foundation in the basics of the discipline. Using a step-by-step approach ...
William and Louise thought they could be married and run a business together as easily as they had fallen in love. Little did they know ...