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Why has Switzerland - a tiny, land-locked country with few natural advantages - become so successful for so long at so many things? In banking, pharmaceuticals, machinery ...
SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a ...
Communication Works 11e applies a new critical thinking framework to its core content, now in a more user-friendly 15-chapter organization. We have retained and revised ...
Written in the 6th century BC, Sun Tzu's The Art of War is still used as a book of military strategy today. Napoleon, Mae ...
In recent years, economic growth has been regarded as a self-evident good, with political debate focussed on the best means to achieve it. But there ...
One of the barriers to Australian businesses becoming e-commerce merchants is the lack of local, affordable knowledge in the area. The media and key influencers ...
Successful trader and best-selling author Leon Wilson knows how to make a living trading on the sharemarket. He also knows that because trading requires discipline ...
How do I know if my idea will work?
How do I decide on the business model?
How do I find my audience?
Your digital ...
The development of cultural competence is becoming ever more important in our rapidly changing--and digitally expanding--world, not only in the intercultural field, but also in ...
Packed with practical and pragmatic suggestions and methods for dealing with the tough stuff at work, this unique and helpful book features simple diagnostics, models ...
It takes unique skills to lead a resources company. When you understand what goes on in the boardroom, you better understand the company you are ...
'I approached an empty park bench by an ice cream stand. The sound of children playing was all around. Nobody appeared to be looking at ...
Rethink Everything You Know About Leadership Strengths "A must-read for anyone wanting to positively stand out in an organization or for leaders wanting to raise ...
The ultimate guide to investing in property...and making a million! Everyone's looking to get rich, and a lot of those people are looking ...
Best-selling author and popular speaker Garr Reynolds is back in this newly revised edition of his classic, best-selling book, Presentation Zen, in which he showed ...