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Conventional wisdom blames the financial crisis on Wall Street and the mortgage industry for using low down payments, teaser rates and other predatory tactics to ...
Praise for MANAGING THE NEW CUSTOMER RELATIONSHIP Gordon delivers an impressive synthesis of the newest methods for engaging customers in relationships that last. No organization ...
Introduction to Security has been the leading introduction to private security for over 30 years, celebrated for its balanced and professional approach to this increasingly ...
A young woman tells a focus group that Diet Coke is like her boyfriend. A twenty-something tattoos the logo of Turner Classic Movies onto his ...
Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included ...
From Techie to Boss teaches technical people who are making or mulling the transition from team player to team leader all the management techniques and ...
Proprietary audience development is now a core marketing responsibility. Every company needs audiences to survive. They are where you find new customers and develop more ...
The bestselling author of The Millionaire Next Door reveals easy ways to build real wealth With well over two million of his books sold, and ...
Do you know exactly what people do when they use your website, web app, or mobile app? Or how much your app contributes to the ...
As Morgan Stanley's chief Asia specialist, getting Asia right is Stephen Roach's personal obsession, and this in-depth compilation represents more than 70 of ...
The two most important words Harry Markowitz ever wrote are "portfolio selection." In 1952, when everyone in the stock market was looking for the next ...
Why are some global financial crises more difficult to recover from than others? What steps are necessary to insure that recovery is initiated and financial ...