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"Account planning exists for the sole purpose of creating advertising that truly connects with consumers. While many in the industry are still dissecting consumer behavior ...
With a new foreword by Ken Blanchard
A straightforward and snappy guide to successful customer service from the author of the bestselling The One Minute ...
This book has two major themes: firstly, it discusses psycholinguistic and cognitive aspects of language learning, and secondly, it looks at the contrast between universalist ...
In this entertaining and thought-provoking book, Tony Alessandra and Michael O'Connor argue that the "Golden Rule" is not always the best way to approach ...
A Practical Guide to Drafting Pleadings provides a fresh approach to the process of drafting pleadings. Shelly Dunstone provides an insight into the functions and ...
This book contains beloved Thai meditation master Buddhadasa Bhikkhu's explanation of one of the most universal of all Buddhist meditation practices, "mindfulness with breathing ...
A full-colour paperback edition of The Lion, the Witch and the Wardrobe, book two in the classic fantasy series, The Chronicles of Narnia. This edition ...
Developing microscale chemistry experiments, using small quantities of chemicals and simple equipment, has been a recent initiative in the UK. Microscale experiments have several advantages ...
The old woman was merely a sickness... it wasn't a human being I killed, it was a principle!
TRANSLATED BY RICHARD PEVEAR & LARISSA ...
A witty, chaotic and brilliant novel from the incomparable Thomas Pynchon.
By far the shortest of Pynchon's great, dazzling novels - and one of the ...
