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View our latest business and personal development titles here! Perfect for upping your game in the board room, upskilling or just powering-up your personal life.
The Nordstrom Way shows the direct link between empowering your employees and creating a long-term relationship with your customers. More businesses should follow Nordstrom's ...
An updated and revised version of the business classic Power Base Selling Power Base Selling, originally published in 1990, left readers with an understanding of ...
One of the most important questions for any business is: how much should I charge? Economics has an easy answer - just look at where demand ...
Precise descriptions and instructions enable users, students and consultants to easily understand Microsoft Dynamics AX 2012. Microsoft offers Dynamics AX as its premium ERP solution ...
The classic (and irreverent) bestselling guide to creating great advertising Hey Whipple, Squeeze This has inspired a generation of ad students, copywriters, and young creatives ...
Create a successful marketing campaign on Facebook with this updated guide With more than 600 million active users and more than 30 billion pieces of ...
A contemporary approach to network marketing-from the author of the million-copy bestseller, Your First Year in Network Marketing This is a book about reality-an unpleasant ...
What's in this book? Open this book and you will...- Compose great copy - Engage your audience - Convince and persuade - Build brilliant sales Learn the ...
In Sell or Be Sold readers will learn why selling is as vital to your survival as food, water, and oxygen. This book details very ...
For undergraduate and graduate electronic commerce courses. Explore the many aspects of electronic commerce through a managerial perspective. Electronic Commerce provides a thorough explanation of ...
With Writing for the Web, you'll learn everything you need to know to create effective Web content using words, pictures, and sound. Follow along ...
While retaining its analytical approach and managerial orientation, this first Asia-Pacific edition of Jain and Haley's renowned text Marketing: Planning and Strategy is strengthened ...
Boost sales results by zeroing in on the metrics that matter most
"Sales may be an art, but sales management is a science. Cracking the ...
David Meerman Scotts marketing bible has become a modern day business classic. This is the book every ambitious, forward-thinking, progressive marketer or publicist has at ...