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It's common knowledge that marketing is nothing but advertising, and if your business comes through word of mouth then you don't need marketing ...
The eagerly awaited sequel to the worldwide bestseller How to Build a Multi-Level Money Machine from Direct Selling icon and Hall of Famer Randy Gage ...
This business book is great for leaders, middle managers and entrepreneurs interested in the following categories;Small BusinessEntrepreneurshipMarketingStrategyBrandingCustomer ExperienceMake it easy for customers to choose ...
Reinventing Retail sets out the new rules of the industry and will help you devise a strategy to survive and thrive. All around us traditional ...
Nonprofits and the social sectors are taking on an increasing share of the world's most vital work. Make sure your organisation is ready for ...
Visual messages are omnipresent in our daily life. They are constantly attempting to persuade us to buy, learn and act. Some are more successful than ...
A brilliant guide for product managers - updated with new ways to think about customers, markets, products, and business models, where business transformation is the watchword ...
Take advantage of the skyrocketing popularity of podcasts and learn how your business can use the unique opportunity to stand out and drive loyal engagement ...
Seize the competitive edge in a world where speedy, seamless transactions make the difference between success and failure
Whether it's Amazon's one-click shopping ...
In today's working environment, which is changing faster than ever, e-commerce is more than a buzzword. It is a vital skill to help you ...
Understand mobile marketing fast, without cutting corners
An understanding of mobile marketing is essential for anyone who wants to reach the growing market of on-the-go ...
Any organization can win more customers and increase sales if they learn to be more strategic with their customer service.
When customers complain, employees respond ...
The worst customer situations demand more of front-line employees than good intentions and the right attitude. These kinds of issues can send seasoned service professionals ...
This book introduces sales professionals to the collaborative conversation skills they need tocapture the buyer's attention and secure business.
Today's buyers want more ...
Through the story of a $6,000 Egg, Deb and Todd Duncan reveal that even the smallest interactions have the power to create lifelong patrons ...