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The real story of what it takes to risk it all and go for broke. Conventional wisdom says most startups need to be in Silicon ...
The story behind the bitter rivalry between Apple and Google - and how an an epic battle is reshaping the way we think about technology. This ...
Coca-Cola's success in building a global empire drew on more than a secret formula and brilliant advertising. The secret to Coke's success was ...
The definitive story of Amazon.com, one of the most successful companies in the world, and of its driven, brilliant founder, Jeff Bezos.
Winner of ...
For decades there have been two iconic Japanese auto companies. One has been endlessly studied and written about. The other has been generally underappreciated and ...
The fascinating story behind the company that revolutionized the financial world Catching Lightning in a Bottle traces the complete history of Merrill Lynch and the ...
In 1990 Nintendo had a virtual monopoly on the video game industry. Sega, on the other hand, was a faltering arcade company with big aspirations ...
The definitive history of the Intel Corporation-the essential company of the digital age-told through the lives of its three preeminent figures: Robert Noyce, Gordon Moore ...
Huge losses very nearly destroyed Lloyd's, a revered British institution, the world's largest insurance market. Ten thousand people faced big personal bills they ...
Behind the bitter rivalry between Apple and Google - and how an epic battle is reshaping the way we think about technology. The deathmatch between Apple ...
New York Times Bestseller Wall Street Journal Business Bestseller Evening Standard pick Favourite Books of 2013, Sunday Business Post THE ULTIMATE 21ST CENTURY BUSINESS STORY ...
