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This book contains checklists compiled by the CMI's experts on the aspects that are most crucial to the processes behind how you get the ...
A timely update to a timeless model.
is the most widely used training evaluation model in the world. Ask any group of trainers whether they ...
Affiliate marketing is a highly profitable on-line advertising method in which website merchants pay independent third parties to promote the products or services of an ...
From the ancient fascinations of Moses and Midas through the modern convulsions caused by the gold standard and its aftermath, gold has led many of ...
Secure your business successwith this best-selling guideThinking about starting a new business? Searching for ways to run your small business better? This essential reference covers ...
The most updated edition yet of the benchmark guide to marketing and PR, with the latest social media, marketing, and sales trends, tools, and real-world ...
Capture the Mindshare and the Market Share Will Follow reveals how strong branding creates awareness, provides authentic value, motivates others to act, and builds long-term ...
Part of the groundbreaking Connecting with e-Learning series, A Guide to Authentic e-Learning provides effective, working examples to engage learners with authentic tasks in online ...
The business classic, fully revised and updated for today's marketers The second edition of Kellogg on Marketing provides a unique and highly regarded perspective ...
Witztum's text is a robust and challenging introduction to the key principles of economics. It delivers a comprehensive and focused view of the logical ...
The past few years have shown that risks in banking can impose significant costs on the economy. Many claim, however, that a safer banking system ...