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Apply software-inspired management concepts to accelerate modern marketing In many ways, modern marketing has more in common with the software profession than it does with ...
Many studies of government in China either simply describe the political institutions or else focus, critically, on the weaknesses of the system, such as corruption ...
This atlas provides students and scholars with a broad range of information on the development of the Ancient Near East from prehistoric times through the ...
The marketer's guide to modernizing platforms and practices Marketing in the digital era is a whole new game: it's fundamentally about competing on ...
The 2016 edition of Annotated Competition and Consumer Legislation provides an essential guide to the Australian competition and consumer law in Australia. The work includes ...
Your business success is now forever linked to the success of your customers Customer Success is the groundbreaking guide to the exciting new model of ...
Profit doesn't drive purpose. Purpose drives profit. We made some incorrect assumptions about work and those assumptions are killing us. We allowed a narrative ...
The Second Jungle Book is a sequel to The Jungle Book by Rudyard Kipling. First published in 1895, it features five stories about Mowgli and ...
Rod Campbell, the creator of Dear Zoo, has been a trusted name in early learning for over 30 years and Macmillan is proud to publish ...
Understanding accounts just got easier
There has never been a time when managers have been more exposed to financial statements than they are today. Even ...
