PublishedGingko Press, February 2014 |
ISBN9781584235392 |
FormatSoftcover, 192 pages |
Dimensions24cm × 18cm |
Fun Packaging collects quirky, eye-catching examples of the best bottles, tins, boxes and bags along with other inventive packaging concepts. While many blue-chip brands rely on consistent marks and reassuring blandness, there's a new ecosystem of companies and products speaking an entirely different language with their packaging. Whether sharp and refined, rude and crude or cute and friendly, these products jump off the shelves by portraying brand personalities.