Cover art for Understanding Michael Porter
Published
Harvard Business Review Press, December 2011
ISBN
9781422160596
Format
Hardcover, 256 pages
Dimensions
23.4cm × 15.5cm

Understanding Michael Porter The Essential Guide to Competition and Strategy by

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If you want to understand how companies achieve and sustain competitive success, Michael Porter's frameworks are the foundation. But while everyone in business may know Porter's name, many managers misunderstand and misuse his concepts. Understanding Michael Porter sets the record straight, providing the first concise, accessible summary of Porter's revolutionary thinking.

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