Cover art for Strategic Marketing for Non-profit Organisations
Published
Pearson Education, November 2013
ISBN
9781292042749
Format
Softcover, 480 pages
Dimensions
27.6cm × 21.6cm × 2.2cm

Strategic Marketing for Non-profit Organisations 7th edition

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For graduate courses in nonprofit marketing and management, this text focuses on the impact of nonprofit marketing in the social sector and the growing intersection between nonprofit management and the business world.

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