PublishedPalgrave, October 2013 |
ISBN9781137309013 |
FormatSoftcover, 304 pages |
Dimensions21.6cm × 13.8cm |
Offers a comprehensive interdisciplinary introduction to professional writing for different media, synthesising methods and ideas developed in linguistics, journalism, public relations and marketing. This third edition contains new material on public relations writing and social media, as well as additional material on digital sources.