Cover art for Persuade - Using the Seven Drivers of Motivation to Master Influence and Persuasion
Published
Wileyuk, November 2015
ISBN
9780857086365
Format
Softcover, 208 pages
Dimensions
21.6cm × 14cm × 1.2cm

Persuade - Using the Seven Drivers of Motivation to Master Influence and Persuasion by

Not in stock
Fast $7.95 flat-rate shipping!
Only pay $7.95 per order within Australia, including end-to-end parcel tracking.
100% encrypted and secure
We adhere to industry best practice and never store credit card details.
Talk to real people
Contact us seven days a week – our staff are here to help.

Learn how to influence others and get your own way more often Wouldn't it be great if you could get the pay rise you've asked for, win the business you've pitched for or get that job you so desperately want?

Well, with this book you can learn how to get inside the head of the person making the decision and find out exactly what is it that's going to get them to say yes! Persuade explains the seven psychological drivers that motivate us all. By understanding these drivers and the impact they have on our own lives, we can gain valuable insights into how we can motivate ourselves, improve our relationships, negotiate more effectively, get people to like us and ultimately get our own way more often. Persuade:

Is written in Philip's trademark humorous, yet well-researched style

Draws from scientific and psychological sources

Is delivered in short, accessible, bite-sized chapters

Related books