PublishedMicrosoft Press, October 2014 |
ISBN9780735679337 |
FormatSoftcover, 576 pages |
Dimensions22.9cm × 19cm × 3cm |
Great technology alone is rarely sufficient today to ensure a product's success. At Microsoft, scenario-focused engineering is a customer-centric, iterative approach used to design and deliver the deeper experiences and emotional engagement customers demand in new products. In this book, students discover the proven practices and lessons learned from real-world implementations of this approach.